We loooooove good food. What we love more, is organic, beautifully packaged food which looks festive and appealing. Consider me a marketing victim, but packaging is the way to communicate with the shopper and I am a firm believer that this communication goes far beyond nutritional information. Today's consumers and shoppers are unfaithful, spoiled and saturated. The way to reach out is through a clever emotional appeal. This is why I love these intelligently and strategically developed brands and concepts - they really touch your soul - and tummy!
Bon appétit!
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| Mymuesli is a genious concept which is about creating your own muesli online and getting it per mail! Check them out at http://www.mymuesli.de/ |
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| Lov organic is a subbrand of Kusmi and is another great type of tea http://www.lov-organic.com/ |
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| Well, macarons need not be introduced. I still procrastinate trying to bake them myself, but one day I will and you will find out here! http://www.laduree.com/ |
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| Evian undertakes regular creative collaborations with different artists. This one stems from cooperation with Issey Miyake and can be found at colette - where else. http://www.colette.com/ |
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| This one ...well this one's for the soul. Sigh. |
mymuesli - superkoncept! I prekrasno organozovannij sait! Da ese i nasvanie samim musli mozno dat individualnoe!
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